The Plug-In Profit site was dreamt up by home business entrepreneur Stone Evans back in early 2003. After discovering how to make a massive income from home on the internet he decided to make it easier for others to follow in his footsteps and achieve their dreams of being financially successful. The result of this was a website and home business opportunity known as the Plug-In Profit Site.
What is the Plug-In Profit Site?
In a nutshell it’s a home based business opportunities website built for free and within 24hours using the domain name of the customer’s choice and hosted on a Host4Profit server. The site promotes numerous affiliate programs and products including (at the time of writing):
- Web Hosting from Host4Profit
- Digital Products from Clickbank (e.g. E-books)
- A membership to Empowerism
- Advertising from Traffic Swarm
- Products from Strong Future International (SFI)
In addition to a website the Plug-In Profit Site also comes with a 300+ page free branded E-Book called Dotcomology and an auto responder with a pre-written series of letters to follow up with your customers.
How do you make money from a Plug-In Profit Site?
There are two main ways to make money from a Plug-In Profit site:
(1) When visitors visit your site they may purchase one of the products advertised on your site, or follow an affiliate link to another site and make a purchase or join a program. If this happens you will earn a commission. The majority of products advertised are digital products and many pay out commissions of 50% and over.
(2) If someone else signs up for their own Plug-In Profit site from your site you will make a monthly residual commission from their hosting fees and from their Empowerism membership. At the time of writing this is $30 upfront and at least $17 per month per member thereafter.
How much does a Plug-In Profit Site cost?
The Plug-In Profit site itself is free, but there are still some startup costs and running costs for your site. At the time of writing the costs are:
- Startup - $59.90 (Hosting + Domain Name + Empowerism Membership)
- Monthly Cost - $44.90 (Hosting + Empowerism Membership)
What are the benefits of a Plug-In Profit Site?
There are numerous advantages to the Plug-In Profit Site opportunity, but to summarise, these include:
- Reduced Learning curve – your site & auto responder are up and running in 24hrs. Setting up a website could normally take weeks or months for someone without the technical know how.
- No Technical Knowledge Required – it is possible to be successful with the Plug-In Profit site without having any technical knowledge such as. HTML and PHP. Only basic PC skills are required.
- Training & Support – the site comes with a training plan called “30 days to Success” written by Stone Evans himself. There is also a support helpdesk and a support forum where members share ideas and help each other.
- Residual Income – many of the products and memberships promoted by the Plug-In Profit site provide a recurring monthly income. This means that one single sale can provide many months of income.
- Customizable Site – The website is 100% customizable. Products can be added and removed, the look of the site can be changed and new pages added.
What are the disadvantages of a Plug-In Profit site?
Despite all the good points there are a few points that some may see as bad points.
- Competitive Niche – the site promotes products to the home business opportunity market. This market is very competitive so may be harder to break into than other niches. It is however one of the biggest markets on the internet.
- Not a “Get Rich Quick” Scheme – It is unlikely that you will make money overnight with the Plug-In Profit site, unless of course you are already an experienced internet marketer. From my own personal experience it took around 4 months to start generating a monthly profit.
- Effort is required – it isn’t possible to have a Plug-In Profit site built for you then sit back and do nothing. Time and effort is required to promote the site.
Is a Plug-In Profit Site the right choice for everyone?
Finally, is this opportunity the right one for you? The answer to that question really depends on you and your circumstances.
The opportunity is suitable for complete beginners due to the fact that the website comes ready built and with a training plan, but it’s also a good program to choose if you are an experienced internet marketer due to the substantial residual commissions.
If you have no interest in the home business opportunity market or don’t have a few hours a week to spare to promote your website then this is certainly not the opportunity for you.
On the other hand, if this market interests you, you have time available to promote your site and you can afford the monthly cost then it certainly is worth pursuing.
Suzanne Morrison has been a Plug-In Profit site affiliate since 2004 and earns a good monthly income from this opportunity. You can find out more about the Plug-In Profit site by visiting her Plug-In Profit Site Blog and see her Plug-In Profit Site Special Offer here.
Article Source: http://EzineArticles.com/?expert=Suzanne_Morrison
Regards
Alan Scholtz
Start Your Plug In Profit Business Today
Friday 28 September 2007
Tuesday 25 September 2007
Increase Conversion Rates: How to increase your Site’s conversation rate.
How to increase your web site’s conversion rate to get an increase in sales.
Even though I have written this article for a homepage, the tips will work equally well for a Blog, squeeze page etc.
The weakness of many sites is that their home page or Blog are trying to please every visitor with equal emphasis.
As a result, home pages become cluttered with too many areas of focus and too many links. These sites try to please everyone, and end up pleasing nobody. Attention is scattered and visitors find it hard to find what they are looking for.
All your visitors want to find or achieve one of these five actions.
Take a tour,
sign up to a newsletter,
buy a ebook,
check out a report,
download a Freebie..etc.
Remember you can never, ever serve or please the needs of every single visitor to your site equally.
So how do we go about cleaning up “clutter”?
Once again it is all about focus, who is your article for, who is the person that is going to read it.
Identify the three of four main areas of interest to your visitors, and give each of those areas equal emphasis on the first screen of your home page.
When you divide equal space to each of the three or four principal drivers of your traffic and business, you will quickly capture the attention of your visitors.
Firstly, you are letting them know immediately where they can find what they are looking for on your site.
Secondly, you are showing them immediately where to click to get to more detailed information on that topic, product or service.
Ask the questions, your visitor will ask?
Do I really want this product? –
Can I get it for the right price?
Can I trust this company
Can I buy easily?
By doing the following tips, you should start seeing a drastic increase in your conversion rates.
Make your headings and copy relevant.
Relevancy is the key to getting to the point fast , keep in mind the 10 second rule, to capture the attention of your new visitors. Ensure your headings include specific keywords relevant to what your visitors are looking for. A headline containing the specific keyword that a user searches on can increase conversion.
You can target “keyword specific copy and headings” using PPC advertising.. Creating a single dynamic landing page to capture those variables and “plug” them into the headlines is one way to accomplishing this.
Use targeted Focused landing pages.
You must create targeted landing pages with one purpose in mind – convince the visitor to perform the “action” you seek. That action can range from filling out a form, to downloading some information, or any number of other options.
The best key in utilising landing pages is to focus on one topic, back it up with a short, strong copy, and present the user with a “call to action” prompting them to “do something” (react). Again, stay focused on one topic of interest only, and make sure that topic is exactly what the user is looking for – nothing more. Limit your keywords, headlines, and copy to only what the user is looking for.
“Calls to Action” that don’t make your visitors “think.”
Place your calls to action in prominent “eye catching” locations such as upper right corner of a web page, above the fold of the web page, along the right hand side of the web page near the middle of the screen, or in the lower right hand corner for pop-up ads etc.
Don’t forget to actually ask the user to “take action”. Some users need a “ nudge” to get them to react. Tell your visitors exactly what it is you want them to do – let them assume nothing. Don’t just expect them to know what you want.
Decrease the “customer required” clicks.
By decreasing the number of clicks the user needs to do in order to get to the information they are looking for at your site. Typically, if a user needs to click more than 3 levels down to get to the information they are looking for, you can expect a lower conversion rate as many of them “abandon” the process. Keep the clicks to a maximum of 3, and you can your conversion to increase
Reduce visitors choices to “information overload "
By reducing the number of choices the visitor is presented with, by giving them to a single call to action you will see an increase in conversion rates. Too many choices can have a negative impact by creating “information overload.”
Too many choices can have a negative impact by creating “information overload”. Which will result in reduced conversion. Decrease the number of options the user has, keeping them to a targeted concept, and your conversion rates will increase.
Conclusion
By understanding who your visitor will be, knowing what they are looking and focusing your efforts on pleasing and helping the 80% of visitors , you will maximise both your reader retention rate and your final conversion rate.
Regards
Alan Scholtz
Discover True Financial Freedom
Make Money Online
Best New Online Business Opportunity
Even though I have written this article for a homepage, the tips will work equally well for a Blog, squeeze page etc.
The weakness of many sites is that their home page or Blog are trying to please every visitor with equal emphasis.
As a result, home pages become cluttered with too many areas of focus and too many links. These sites try to please everyone, and end up pleasing nobody. Attention is scattered and visitors find it hard to find what they are looking for.
All your visitors want to find or achieve one of these five actions.
Take a tour,
sign up to a newsletter,
buy a ebook,
check out a report,
download a Freebie..etc.
Remember you can never, ever serve or please the needs of every single visitor to your site equally.
So how do we go about cleaning up “clutter”?
Once again it is all about focus, who is your article for, who is the person that is going to read it.
Identify the three of four main areas of interest to your visitors, and give each of those areas equal emphasis on the first screen of your home page.
When you divide equal space to each of the three or four principal drivers of your traffic and business, you will quickly capture the attention of your visitors.
Firstly, you are letting them know immediately where they can find what they are looking for on your site.
Secondly, you are showing them immediately where to click to get to more detailed information on that topic, product or service.
Ask the questions, your visitor will ask?
Do I really want this product? –
Can I get it for the right price?
Can I trust this company
Can I buy easily?
By doing the following tips, you should start seeing a drastic increase in your conversion rates.
Make your headings and copy relevant.
Relevancy is the key to getting to the point fast , keep in mind the 10 second rule, to capture the attention of your new visitors. Ensure your headings include specific keywords relevant to what your visitors are looking for. A headline containing the specific keyword that a user searches on can increase conversion.
You can target “keyword specific copy and headings” using PPC advertising.. Creating a single dynamic landing page to capture those variables and “plug” them into the headlines is one way to accomplishing this.
Use targeted Focused landing pages.
You must create targeted landing pages with one purpose in mind – convince the visitor to perform the “action” you seek. That action can range from filling out a form, to downloading some information, or any number of other options.
The best key in utilising landing pages is to focus on one topic, back it up with a short, strong copy, and present the user with a “call to action” prompting them to “do something” (react). Again, stay focused on one topic of interest only, and make sure that topic is exactly what the user is looking for – nothing more. Limit your keywords, headlines, and copy to only what the user is looking for.
“Calls to Action” that don’t make your visitors “think.”
Place your calls to action in prominent “eye catching” locations such as upper right corner of a web page, above the fold of the web page, along the right hand side of the web page near the middle of the screen, or in the lower right hand corner for pop-up ads etc.
Don’t forget to actually ask the user to “take action”. Some users need a “ nudge” to get them to react. Tell your visitors exactly what it is you want them to do – let them assume nothing. Don’t just expect them to know what you want.
Decrease the “customer required” clicks.
By decreasing the number of clicks the user needs to do in order to get to the information they are looking for at your site. Typically, if a user needs to click more than 3 levels down to get to the information they are looking for, you can expect a lower conversion rate as many of them “abandon” the process. Keep the clicks to a maximum of 3, and you can your conversion to increase
Reduce visitors choices to “information overload "
By reducing the number of choices the visitor is presented with, by giving them to a single call to action you will see an increase in conversion rates. Too many choices can have a negative impact by creating “information overload.”
Too many choices can have a negative impact by creating “information overload”. Which will result in reduced conversion. Decrease the number of options the user has, keeping them to a targeted concept, and your conversion rates will increase.
Conclusion
By understanding who your visitor will be, knowing what they are looking and focusing your efforts on pleasing and helping the 80% of visitors , you will maximise both your reader retention rate and your final conversion rate.
Regards
Alan Scholtz
Discover True Financial Freedom
Make Money Online
Best New Online Business Opportunity
Monday 24 September 2007
10 Ways to Improve your web site - How to Improve your WebSite
Tricks to Improve your web site and Improve conversions.
While browsing the “Net” have you ever come across web sites that are so hideous, that you just want to hit the escape button and carry on browsing.
Well the good news is that there are always ways to improve a web site, maybe your site is not one of the hideous sites. However looking at your site as a visitor and not as the owner, might show you that there are always room for improvement.
The top 10 ways to improve your site,
1. Make sure your web address is not obscure or difficult to remember.
If you have a catchy web address name that is easy to remember, your visitors can easily return to your site, your web name does not necessarily have to reflect the product, it is more important to be catchy and short, ( think of Amazon, Yahoo etc)
2. Ensure that your web site is focused.
Make sure that your site is targeted towards a specific target market, visitors will always come back if they find your site is relevant and beneficial to their needs.
3. Get rid of clutter.
Get rid of distracting spinning graphics and unnecessary images, anything that will distract your visitor from reaching your Sales copy. The more junk that is on your site the longer it will take to download, remember the 10 second rule.
4. Have a professional written Sales copy.
You don’t actually need to get a professional copy writer to write your sales copy, if you are sure that you could do a decent job on your own. Just make sure that your copy is not vague, rambling and full of spelling and grammatical mistake – have a look at the Sales copies where you have bought something, if it was good enough to impress you , it should be good enough to impress your visitors.
5. Reveal who you are.
This is all about TRUST, if your visitors do not know who you are, and there is no way to contact you, then the first thought is that your site is a “ SCAM”. You should include details , such as your name, Business address ( if applicable), phone number or email address.
6. Is reading your Sales copy a challenge?
Choose a font and text size that easy to read, bold and underline key points and headings only. Make sure that your copy is easy to read, by using black text on a white background, use paragraphs to break up the page into easy readable chunks.
7. Interact with your visitors.
If a visitor send you an email with a question about your product or service, reply back promptly and by been helpful and courteous, will serve to create more trust and build a relationship between you and your customer.
8. Provide a guarantee.
Make it easier for your visitors to trust you by offering a guarantee if you are selling an item or service. Loads of people have been burnt by unscrupulous sharks – let your visitors know that they can trust you.
9. Ensure your site is up to date with useful information.
Always Keep in mind, that people use the internet to look for information, so make sure that your site is informative, and up to date. Give away good free information, which will encourage repeat visitors. Do not include links to other sites, which are irrelevant.
10. Is your order process driving customers away?
Set up merchant accounts and use services like PayPal, which will offer your visitors secure online ordering 24 hours a day.
Regards
Alan Scholtz.
Discover True Financial Freedom
Make Money Online
Best New Online Business Opportunity
While browsing the “Net” have you ever come across web sites that are so hideous, that you just want to hit the escape button and carry on browsing.
Well the good news is that there are always ways to improve a web site, maybe your site is not one of the hideous sites. However looking at your site as a visitor and not as the owner, might show you that there are always room for improvement.
The top 10 ways to improve your site,
1. Make sure your web address is not obscure or difficult to remember.
If you have a catchy web address name that is easy to remember, your visitors can easily return to your site, your web name does not necessarily have to reflect the product, it is more important to be catchy and short, ( think of Amazon, Yahoo etc)
2. Ensure that your web site is focused.
Make sure that your site is targeted towards a specific target market, visitors will always come back if they find your site is relevant and beneficial to their needs.
3. Get rid of clutter.
Get rid of distracting spinning graphics and unnecessary images, anything that will distract your visitor from reaching your Sales copy. The more junk that is on your site the longer it will take to download, remember the 10 second rule.
4. Have a professional written Sales copy.
You don’t actually need to get a professional copy writer to write your sales copy, if you are sure that you could do a decent job on your own. Just make sure that your copy is not vague, rambling and full of spelling and grammatical mistake – have a look at the Sales copies where you have bought something, if it was good enough to impress you , it should be good enough to impress your visitors.
5. Reveal who you are.
This is all about TRUST, if your visitors do not know who you are, and there is no way to contact you, then the first thought is that your site is a “ SCAM”. You should include details , such as your name, Business address ( if applicable), phone number or email address.
6. Is reading your Sales copy a challenge?
Choose a font and text size that easy to read, bold and underline key points and headings only. Make sure that your copy is easy to read, by using black text on a white background, use paragraphs to break up the page into easy readable chunks.
7. Interact with your visitors.
If a visitor send you an email with a question about your product or service, reply back promptly and by been helpful and courteous, will serve to create more trust and build a relationship between you and your customer.
8. Provide a guarantee.
Make it easier for your visitors to trust you by offering a guarantee if you are selling an item or service. Loads of people have been burnt by unscrupulous sharks – let your visitors know that they can trust you.
9. Ensure your site is up to date with useful information.
Always Keep in mind, that people use the internet to look for information, so make sure that your site is informative, and up to date. Give away good free information, which will encourage repeat visitors. Do not include links to other sites, which are irrelevant.
10. Is your order process driving customers away?
Set up merchant accounts and use services like PayPal, which will offer your visitors secure online ordering 24 hours a day.
Regards
Alan Scholtz.
Discover True Financial Freedom
Make Money Online
Best New Online Business Opportunity
Friday 21 September 2007
Hello September
Hi All,
Well thank goodness summer has come to an end, even though in the UK the summer was really a non starter ( especially for someone born in the Southern Hemisphere) but the good news is from a marketing point of view, all the distractions have ended.
I can see that not only with myself, it has really been hard to do any work on my Internet Business during August. Having a look at my stats for my site, I am not the only person who has suffered from the summer blues.
My stats are as follows,
Hits for Aug a dismal 1289 ( compared to 2877 in Jul)
Visitors for Aug 521 ( compared to 570 in Jul)
So if any other home marketers are worried why there was been no movement on your sites - don't worry, you are not alone.
The plan was for September to do a blog at least once a week, unfortunately today is the 21st and I am only writing my first blog.
At least I have managed to write more articles, I have wrtten a total of 8 articles, which I have submitted to various directories - so the plan for October will be a drastic increase in articles and blogs, ( well that is the plan)
I have been doing some major revamp on my sites lately, especially with SEO, and I have also installed "Google Analytics" on all my sites.
Boy what a surprise - talk about ignorance is bliss (LOL) - I have just discovered how disappointing my reader membership is, but at least now I can do something about it.
One thing that I have managed to do was have a word press blog installed on my website. Now you might ask why have 2 blogs - simple this blog which you are reading ( blogger)is more of a personal blog, where as my WP blog would be geared more to helping my site, with original content and will be more about Internet Marketing, to see my blog,
How to be Debt Free Blog
For all of the Newbies out there I have got hold of a fantastic product, which I will be hosting on my blog shortly, this is a fantastic product that will take at least a year's learning curve on how to run a successful Internet Business.
For all my new visitors - welcome,I hope that you have found my blog to be useful and interesting and I hope that you will return on a regular basis.
Wishing you all the success in your business
Alan Scholtz
How to Be Debt Free
Make Money Online Today
Start a Online Business
Well thank goodness summer has come to an end, even though in the UK the summer was really a non starter ( especially for someone born in the Southern Hemisphere) but the good news is from a marketing point of view, all the distractions have ended.
I can see that not only with myself, it has really been hard to do any work on my Internet Business during August. Having a look at my stats for my site, I am not the only person who has suffered from the summer blues.
My stats are as follows,
Hits for Aug a dismal 1289 ( compared to 2877 in Jul)
Visitors for Aug 521 ( compared to 570 in Jul)
So if any other home marketers are worried why there was been no movement on your sites - don't worry, you are not alone.
The plan was for September to do a blog at least once a week, unfortunately today is the 21st and I am only writing my first blog.
At least I have managed to write more articles, I have wrtten a total of 8 articles, which I have submitted to various directories - so the plan for October will be a drastic increase in articles and blogs, ( well that is the plan)
I have been doing some major revamp on my sites lately, especially with SEO, and I have also installed "Google Analytics" on all my sites.
Boy what a surprise - talk about ignorance is bliss (LOL) - I have just discovered how disappointing my reader membership is, but at least now I can do something about it.
One thing that I have managed to do was have a word press blog installed on my website. Now you might ask why have 2 blogs - simple this blog which you are reading ( blogger)is more of a personal blog, where as my WP blog would be geared more to helping my site, with original content and will be more about Internet Marketing, to see my blog,
How to be Debt Free Blog
For all of the Newbies out there I have got hold of a fantastic product, which I will be hosting on my blog shortly, this is a fantastic product that will take at least a year's learning curve on how to run a successful Internet Business.
For all my new visitors - welcome,I hope that you have found my blog to be useful and interesting and I hope that you will return on a regular basis.
Wishing you all the success in your business
Alan Scholtz
How to Be Debt Free
Make Money Online Today
Start a Online Business
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