Monday, 21 January 2008

Affiliate Marketing - Alternatives to Clickbank


Entering the affiliate marketing game can be a ruthless and frustrating exercise in futility these days.

There are gobs of people attempting to make it big online as affiliate marketers, and those numbers definitely play against you when it comes to PPC and organic search engine optimization. Let’s look at a 3 things you can do to shift the odds in your favor.

Write Articles,
Learn to write articles. Article marketing is free and will bring you quality, targeted traffic for months and months. It takes awhile to learn to use PPC and profit, so allow yourself to dabble in PPC while focusing in article marketing for the time being. You will find plenty of prospective buyers without spending a penny in advertising.

Other Affiliate Alternatives,
The most popular Clickbank products, the ones that really sell, will cost you a fortune in PPC campaigns. It is surprising that so many beginning affiliates do not realize how unnecessary Clickbank is. The only real benefit to Clickbank is convenience, in that you can search products all in one place, you get paid from one source, and you only need one account to do so. The benefits of using other sources, in my experience, have far outweighed those conveniences.

New Affiliate Programs.
Did you know that most sites offer their own affiliate programs? Do a search for a general topic that you want to find products for. Find several of the top organic search results pages that actually offer a product for sale.
Now scroll to the bottom of those pages (in most cases). On many of these sites, you will find a link for “Affiliates”, “Join Affiliate Program”, “Partners” or “Become a Partner”. There are other variations, but it should be obvious that you are seeing an affiliate program.

Many direct affiliate programs offer more options and better commissions than Clickbank programs, and you have the added benefit of competing against much smaller numbers. Try to pick programs that don’t also have a program with Clickbank, or you wind up in the same position as before.

Conclusion
By going straight to the product vendors and becoming affiliated with them, you put yourself in the unique position of being one of the very small percentage of online affiliates who are working with individual companies, which gives you a great competitive edge. It’s amazing to see a campaign that costs almost nothing yield great results, when having been accustomed to watching expensive campaigns hemorrhage your money.

Cutting yourself away from the masses of Clickbank affiliates is one of the best advantages you can give yourself.

Good luck in your affiliate marketing, and may you prosper!

Regards

Alan
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