How to Find the correct Keywords for Your Site

The most common tool used when people are looking for information is the search engine. People using SE usually do not view results beyond the first couple of pages.

Now to get your website found by the SE, you need to adopt a well planned strategy, however one thing to keep in mind is that you should not rely solely on SE as your primary source of traffic

If you want to have a successful blog or website then Keyword research is critical — that is assuming you are in it to make a profit. You want people to find your website and you want your web visitors to be interested in what you have to sell.

Read on to discover "How to find the correct Keywords for your website"

Use your Competition

Start by Lettting the search engines gather the correct keywords for your site for you, you can spot what your competition is doing in order to gain the top rankings in your market, pay attention to the keyword placement on their sites.

Another way to find the correct keywords for your website can be found with tools like seodigger.com and spyfu.com . Seodigger allows you to identify the phrases that competitors are ranking for organically and SpyFu displays what phrases are being used with Pay Per Click advertising.

How to Find the correct keywords for your website can be daunting, The trick is to start slowly.

The first step in this process is to create a list of potential keywords. Brainstorm all the words you think a customer would type into their search box when trying to find you, what is your site hoping to do or promote? Come up with enough words to cover all the services your site offers. Avoid overly generic terms. These words are incredibly difficult to rank for and won't drive qualified traffic to your site. Focus on words that are relevant, but not overly used.

A great way to find the correct keywords for your website is to use social media sites, the most popular tags, or keywords, are often reported on the respective social media sites such as on the del.icio.us tag page, StumbleUpon popular tags or the Technorati blog search engine tag page.

Now that you have found the correct keywords for your website, your next step is to determine the activity for each of your proposed keywords. You want to narrow your list to only include highly attainable, sought-after phrases that will bring the most qualified traffic to your site.

There are lots of great tools out there to help you determine how much activity your keywords are receiving. Here's a few of the more popular choices:

Overture Keyword Selector Tool: Overture's Keyword Selector tools shows you how many searches have been conducted over the last month for a particular phrase and lists alternative search terms you may have forgotten about.

Wordtracker: Wordtracker is a paid-use tool that lets you look up popular keyword phrases to determine their activity and popularity among competitors. Their top 1000 report lists the most frequently searched for terms.

Google AdWords Keyword Tool: Google's keyword PPC tool doesn't provide actual search numbers for keywords. Instead, it displays a colored bar, giving users only an approximation.

Google Suggest: Google Suggest is a great way to find synonyms and related word suggestions that may help you expand your original list.

How to Narrow down your Keyword list.

Now you know how to find the correct keywords for your website, have tested their activity, it's time to narrow down the field and decide which keywords will make it into your final keyword list.

Go down your list and highlight the terms that most closely target the subject and theme of your web site. These are the terms you want to hold on to. Delete all words that are not relevant to your site or that you don't have sufficient content to support (unless you're willing to write some).

Targeted terms are often easier to rank for and help bring qualified traffic. They also make you a subject matter expert to the search engines, since the targeted terms strengthen the theme created with the broader phrases.

Conclusion.

Now you know how to find the correct keywords for your website, put them to good use, if you are not on the first page in all the major SE, web visitors will hardly ever bother looking for your website. If you want to learn more about this subject then get the FREE BOOK, Keyword-Research-Guide.

Regards

Alan

Internet Home Based Business.

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