Friday, 18 April 2008

Increase website ranking by improving WebPage content

If you need to improve your home based business website ranking, have a look at your WebPages. By doing basic SEO work you will be able to improve the way the major SE see your WebPages.

Follow these 5 simple ideas on How to Improve Your WebPage content.

Keyword Phrases
Try adding a few words to make a keyword phrase, rather than focusing on a single word. If you were searching for your own website, what keyword phrase would you type into Google for each page?

Stick to one subject per page, if you have multiple pages , try to stick to one keyword phrase per page.

Keyword Density
One of the things Google looks for when it catalogues your home based business pages is the density of the keyword usage, in other words, how often the keyword occurs, use natural phrasing.

Give a strong opening paragraph, Google may or may not search beyond the first 200 words or so of your web site, but it definitely looks at the first paragraph for keyword density.

It is generally regarded that 5 to 10 keywords per 100 words is acceptable.
If you repeat it too often then the search engines might think you are spamming and your page is downgraded or even banned. So start low and you can always tweak it upwards later.

Heading Tags
Text within the heading tags H1-H6 are given extra weighing by search engines. Therefore it is important to use this tags and not simply use a larger font size. The headline tags function just like headlines in newspapers and they draw the reader and the search engines.

The opening headline should sum up the contents of the web page. It should be designed to attract both the reader and the search engines and consist of your keywords/keyword phrases. It is often the same as your web page title or very similar to it.

The H2 tag is commonly used because most people find the H1 tag too large. The Headline tag should ideally be less than 40 characters (64 max). Short punchy headlines are generally better.

Your keyword should be in the opening sentence and once more in the first 500 characters (roughly 6 lines) or opening paragraph.

Other headline Tags H3-H6
These tags are used for emphasis and again should contain your keywords or some variation of it. These are ideally used for secondary keywords. Again the body text following the headline should contain your keyword at least once.

Name Your Pages

Give your pages a descriptive name with the "title" tag. This is vital. Google displays search results as a link using the web page’s title. A link called “untitled” isn’t enticing. When appropriate, use the page’s keyword phrase in the title.

Make Your Graphics Search Friendly
If your menus are in Flash, they might as well be invisible. Consider making plain text links in addition to or instead of Flash.
Give your images tags. Not only does it make your website more accessible to the visually impaired, it also gives you another chance to place your keywords where Google can see them.

Finally
In the end, strong, well organised pages are pages that Google tends to rank higher. They're also pages that tend to become more popular, which means Google will rank them even higher. Keep good design in mind as you go, and much of the SEO will design itself,Good Design Is Popular Design

Regards

Alan

Home Based Business Opportunities

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